Regilink
B2B Travel Agency System
About the Project
Regilink is a new, streamlined product designed to simplify trip registration for travel agencies. Developed by a company that offers a comprehensive travel agency system, Regilink aims to provide a quick and easy solution for creating mini-websites without extensive setup.
My role involved:
- Information Architecture: Defining the core functionalities and organizing them into a user-friendly, three-tab interface: Trips, Forms, and Products.
- Branding and Design System: Creating a new brand identity for Regilink, including a logo, color palette, typography, and iconography.
- Wireframing and UI Design: Developing wireframes and high-fidelity mockups to visualize the user interface, adhering to the established design system.
Research
I conducted a competitive analysis of WeTravel, a similar product. By comparing the two platforms, I identified key similarities, differences, and opportunities for improvement. This analysis helped shape the information architecture and user flow of Regilink.
Design Process
I employed an atomic design approach to create a consistent and scalable design system:
- Atoms Design: I defined the fundamental building blocks (atoms), such as colors, typography, and icons.
- Molecules Design: I combined atoms to form more complex components (molecules), like buttons, input fields, and navigation bars.
- Organisms Design: I assembled molecules into larger, self-contained components (organisms), such as forms, tables, and cards.
By following a structured design process and prioritizing user experience, I contributed to the development of a user-friendly and visually appealing product.
